About seven years ago, I discovered Trellis Marketing and Catharine McCracken. She has become my secret weapon to ensure a successful event. Prior to using a professional media buyer, I placed all of my own media buys (mistake!) I began partnering with Trellis and the difference in attendance at my events doubled. She was able to capture the attention of WNY and Southern Ontario at a price we could afford and the results were no less than amazing. She is, quite simply, the best in the business.